Blugold Radio showcases student life at UW-Eau Claire. The program features information on campus events and clubs, as well as interviews with students. Music performed by various on-campus groups rounds out the broadcast. The show airs Sundays from 5:05 to 6 p.m. on 89.7 WUEC-FM with hosts Jessica Sharpee and Rachel Vick.
Blugold Radio began in 2002 under the name “Blugold Performance of the Air.” At that time, the show featured music, reading, forensics, and other types of performances by UW-Eau Claire students and faculty. As the show evolved, hosts began to include background information on each featured artist or performer.